June 20, 2023

Apple improves podcast discovery by elevating nine subcategories and charts

Listeners can quickly find new and noteworthy podcasts covering Mental Health, Relationships, Parenting, and more, and easily explore curated show recommendations for over 20 languages

Apple today added nine subcategories to the Search tab across devices, making it easier for listeners to discover their next favorite show among a variety of popular genres and topics. These subcategories are:

Each subcategory has its own charts, which display the Top Shows and Top Episodes available in a listener’s market. For example, a listener in the U.S. can browse the charts for Mental Health, which display the top 200 shows and top 200 episodes available in the U.S. based on a mix of listening, follows, and completion rate.

Learn more about Apple Podcasts Charts

Refreshed recommendations and enhanced categories

All 19 categories and these nine subcategories have been refreshed with new artwork and recommendations. These include Apple Podcasts Essentials — all-time favorite podcasts for each category curated by our global editorial teams — along with easy to navigate rows for charts and additional subcategories. Select categories, including Comedy, Society & Culture, Sports, and True Crime, will also regularly showcase New & Noteworthy shows, standout Shows of the Month, Featured Channels, Creators We Love, and Global Highlights with popular shows from around the world. Creators can submit a request for their show to be featured in its corresponding category or subcategory.

Learn how to optimize your request for promotion

Explore podcasts by language

Listeners in the U.S., U.K., Canada, and Australia can also now explore Podcasts by Language to more easily find podcasts in their native language. Podcasts by Language features recommendations for some of the most popular languages in these markets with support for over 20 languages, including English, Spanish, French, German, Italian, Japanese, Chinese, and Korean. For example, a U.S. listener can easily explore podcasts in Arabic, Chinese, French, and Spanish while a U.K. listener can explore podcasts in Dutch, Italian, and Portuguese. Select markets will feature an additional “Podcasts in English” destination. Creators can specify the language for their podcast using Apple Podcasts Connect or via RSS using their hosting provider.

Find categories and subcategories

Listeners can find all categories, subcategories, and Podcasts by Language from the Search tab on iPhone, iPad, Mac, and Apple TV, and browse the charts for a specific category or subcategory from the category page. A selection of charts for top categories are also accessible from Top Charts.