Build your podcast business with subscriptions.

Get tips from the pros on how to engage audiences and transform your podcast into a moneymaking enterprise.
Creator Conversations

Lemonada:
Therapy you can subscribe to.

Read the interview

Free, freemium, and paid subscriptions. Pick what works for your show.

Find out what else you can offer with subscriptions

Put on a show like never before with Apple Podcasts Subscriptions.

Watch a demo
Creator Conversations

How Betches went from meme machine to burgeoning podcast business.

Read the interview

Sell subscriptions with the
Apple Podcasters Program.

Join the program to offer shows with paid subscriptions, or free shows with additional benefits for subscribers.
Learn more about the program

Get started managing your subscriptions.

Learn how to create a subscription, review best practices, and discover how channels can help your show get noticed.

Create your account to get started.

Get a step-by-step guide for creating your Apple Podcasts Connect account and joining the Apple Podcasters Program.
Learn how to get started

Review best practices for subscriptions.

Find out what different kinds of subscriptions offer and discover what works best for your show.
Learn subscription best practices

Create channels to showcase your shows.

See how groups of shows can come together and form a channel under a topic or theme.
Learn how to create channels