When you set up a subscription in Apple Podcasts Connect,
you can offer benefits for your audience
like early access to content,
additional content,
and ad-free listening.
You can set up a subscription from a channel page
or a show page.
You'll need to upload promotional art,
set up pricing,
and then set up a free trial.
If you haven't already uploaded subscriber-only audio,
you'll need to do that
before you submit your subscription for review.
First, upload subscription promotional art.
This is where you'll set up the subscription name
and identify the benefits.
Choose from a list of common subscriber benefits,
or you can write your own custom benefit description.
This will appear in Apple Podcasts as an upsell message
when a nonsubscriber taps on an episode that has subscriber audio.
Next, set up the promotional banner that appears on your channel
and show pages.
Although we have templates for you to use,
this is a great opportunity to describe what makes your subscription unique.
Finally, add the subscription icon that appears
when subscribers confirm their payment information.
The next step is to set up pricing.
Start by picking a single price in your local currency.
This will be used to find the closest price equivalent
across all countries.
If no changes are necessary,
save your price.
Setting up a yearly price is optional,
but we highly recommend it.
Then set up a free trial for your subscription.
Choose a trial duration from the list
and set a date to make the trial available.
You can offer the trial in every country
or limit trials to specific countries here.
When everything is ready,
save your changes,
then click "Publish."
The final step is to submit your subscription for review.
Our team will take a look to make sure everything is set up correctly.
Then we'll let you know once your subscription has been approved.